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Sales incetive compensation: practical framework and example
I was working on incentive compensation recently and also got several questions from different startups on this topic. While preparing my...
Marina Gurevich
Oct 17, 20196 min read
180 views
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How to select a startup to join, Part II: Do your due diligence!
I’ve read somewhere that people spend more time researching a new sofa than a new house to buy. More time thinking how to save money on...
Marina Gurevich
Sep 6, 20199 min read
1,253 views
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How to choose a great startup to join? Part I
Over the past 6 months, I’ve spoken to hundreds of people working in different startups, of different stages, in different geographies...
Marina Gurevich
Sep 6, 201911 min read
576 views
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What B2B founders don’t know about marketing
#b2bmarketing #b2bsales #sales #marketing #hiring #startups #startuplife #revenueegine #salesengine #VCs #PE #techsales #techmarketing...
Marina Gurevich
Apr 29, 20199 min read
191 views
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The best books and resources on modern sales
#B2B #revenueengine #salesengine #startup #salesgrowth #venturecapital #founder #B2B2C #sales #growthconsulting If you are a B2B/B2B2C...
Marina Gurevich
Mar 17, 201910 min read
313 views
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7 mistakes B2B startups make when expanding abroad
“How do I expand abroad?” is a frequent question we get asked by early and growth stage B2B startups. This question is particularly...
Marina Gurevich
Feb 6, 201910 min read
119 views
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What startup founders don’t know about sales
“Sales” is often an enigma to founders. Many founders, especially the technical types, think that sales is not part of their skillset and...
Marina Gurevich
Dec 10, 20186 min read
183 views
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